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Презентация была опубликована 8 лет назад пользователемAleksandr Ivashchenko
1 Crenovative Lubricants Leader in Great Spirits 2015 GS Caltex Overseas Marketing Introduction
2 Crenovative Lubricants Leader in Great Spirits Contents GS Group GS Caltex Corporation - 2 / 38 - Overseas Marketing
3 Crenovative Lubricants Leader in Great Spirits GS Group Overseas Marketing
4 Crenovative Lubricants Leader in Great Spirits GS Group – at a Glance In July 2004, after a successful business partnership with LG Group for more than 60 years, GS Group was formed, taking the energy and service business. Electronics, Communication Chemical materials Energy, power generation Service, Distribution LG Electronics LG Telecom LG Chemicals LG Household and Health Care GS Caltex GS EPS / 38 - Overseas Marketing GS GS E&C GS Retail, Homesh opping
5 Crenovative Lubricants Leader in Great Spirits $93 $84 $77 $53 $37 $18 SamsungSamsungHyundai MotorSKLGLottePOSCOHHIGSHanjinLS GS Group Revenue Trend (1) (US$ in billions) GS Group Total Asset Trend (1) (US$ in billions) $20 $27 $33 $37 $45 $34 $46 $61 $ $18 $22 $27 $33 $30 $37 $42 $44 $ / / / / / Note: Year end KRW/US$ FX rate applied for B/S financials and annual average KRW/US$ FX rate applied for I/S financials (1) Simple aggregate financials of group affiliates / / / / /04 #8#8 CAGR 15.2 %CAGR 14.5 % GS Group – at a Glance Source: Fair Trade Commission With aggregate revenues of c.US$62 billion and total assets of c.US$53 billion, GS Group is the 8 th largest leading diversified conglomerate in Korea. Korean Conglomerate Ranking by Total Assets (1) (US$ in billions, as of December, 2013) $ 302 GS Group is the 8th Largest Conglomerate in Korea by total asset $165 $ / 38 - Overseas Marketing
6 Crenovative Lubricants Leader in Great Spirits (As of March 31, 2012) Energy 50% 100% 70%30%65.8%54.6% GS Power Haeyang City Gas Seorabeol City Gas Energy-related Business Segment E&C Affiliate GS Group Organizational Structure Since its split-off from LG Group in July 2004, GS Group has focused on becoming a Total Energy Solutions Provider through business portfolio diversification as well as vertical integration. GS Group – Overview EPSSHOPRetailGlobal - 6 / 38 - Overseas Marketing
7 Crenovative Lubricants Leader in Great Spirits Orange – Energy Green – Service, Care Blue – Leadership based on Clear Management GS Group – CI Logo Good Service Great Satisfaction Grow with uS Symbol Basically consists of three colors G S - 7 / 38 - Overseas Marketing
8 Crenovative Lubricants Leader in Great Spirits GS Caltex Corp. Overseas Marketing
9 Crenovative Lubricants Leader in Great Spirits GS Caltex - Reputation (source : Fortune Global 500, 2014) In 2014, GS Caltex ranks 260 th position in the 500 biggest companies in the world - 9 / 38 - Overseas Marketing
10 Crenovative Lubricants Leader in Great Spirits Overseas Marketing - 10 / 38 - Since its inception, GS Caltex has been a reliable provider of energy to domestic and international markets. Company OverviewBusiness Segment Overview BusinessDescription Petroleum 4th largest single-site oil refinery in the world and with refining capacity of 775,000 barrels per day Supplies 30% of total transportation fuels consumed in Korea and exports about half of its petroleum products to global customers Petrochemicals 2nd largest single site aromatics production facilities in the world Manufactures over 2.8 million tons of aromatics per annum including 1.32 million tons of paraxylene, which is the largest in Asia Also produces polypropylene and is expanding its petrochemical business into China Lubricants Capacity to produce 26,000 barrels of lubricant base oil per day Distributes lubricant and grease products through its domestic and international networks GS Caltex was established in December 1966 through a joint venture agreement with Chevron –Originally known as LG-Caltex Oil Corporation, GS Caltex changed its name to GS Caltex Corporation in March 2005 GS Caltex Corporation engages in the production, refining, sale, and distribution of petroleum products in Korea and internationally Key Business Segments –Petroleum refining and marketing: production of petrochemicals, including paraxylene, benzene, toluene, and polypropylene; and the blending of lubricant oils –Petrochemicals: offers basic petrochemicals, such as aromatics and polypropylene –Also produces lubricants and base oils; imports and sells LNG and city gas The Company operates approximately 3,200 service stations and 400 filling stations P roduction Capacity ProductCapacity CDU (Crude Distillation Unit, 4 Units)775,000 BPSD NSU (Naphtha Splitting Unit)90,000 BPSD VDU (Vacuum Distillation Unit)162,000 BPSD RFCC (Residue Fluidized Catalytic Cracking)94,000 BPSD Hydrocracker121,000 BPSD Alkylation Unit14,000 BPSD Reformer (4 Units)106,000 BPSD KD - HDS (4 Units)262,000 BPSD Base Oil Plant26,000 BPSD Aromatics (BTX)2,800 KMTA Polypropylene180 KMTA 7 GS Caltex- Overview
11 Crenovative Lubricants Leader in Great Spirits Overseas Marketing - 11 / 38 - First private refining company Signing of the Joint Venture agreement Operations commence at Yeosu Refinery (60,000 BPSD) Contribution to the Korean economy Construction of first crude wharf Yeosu Energy Company, Limited established Independent management Joint venture agreement with Caltex revis ed to guarantee management independen ce on Korean side Business Diversification Polypropylene Plant completed (120,000 MTA) Aromatics Plant (500,000 MTA) complete d including P-X Plant (200,000 MTA) Total energy service company "The Leader in Providing Total Energy Service" proclaimed as new corporate vision successfully started-up No. 2 Heavy Oil Upgrading Project Innovation for leading company Launched petroleum brand, the first of its kind in Korea Construction of Central Technology R&D Center completed Leap for sustainable growth Increase in No.2, 3, 4 CDU's production capacity Started No.3 HOU GS Caltex - History
12 Crenovative Lubricants Leader in Great Spirits Operating Income Trend (US$ in millions) Net Income Trend (US$ in millions) GS Caltex has become one of the most successful joint ventures in Korea with a remarkable growth track record and shareholders value creation. Sales Revenue Trend (US$ in millions) 8,000 8,569 9,781 12,278 15,849 20,021 23,104 31,221 21,865 30,543 43,268 42,500 41,737 '01'02'03'04'05'06'07'08'09'10'11'12' , ,038 1, '01'02'03'04'05'06'07'08'09'10'11'12'13 CAGR 8.1 % , CAGR 7.4 % '01'02'03'04'05'06'07'08'09'10'11'12'13 Note: Annual average KRW/US$ FX rate applied for I/S financials Source: Foreign Exchange Bank GS Caltex – Financial Performance CAGR 14.8 % / 38 - Overseas Marketing
13 Crenovative Lubricants Leader in Great Spirits 1 Headquarter 2 Production complex 16 Overseas subsidiary and branches 3 Research Center 3,574 service stations & 416 filings stations Yeosu Complex (Yeosu) Completion: June 1969 Area: 6,000,000 m 2 Products: Petroleum, Petrochemic al Major Facilities: Refining Facility, Residue Fluid Catalytic Cracker, Aromatics Plant Production Capacity: Refinery Capacity 775,000 BPSD, Aromatics 280,000 MTA, Polypropylene 180,000 MTA Lubricant Plant (Incheon) Completion: Nov 1969 Area: 68,100 m 2 Products: Lubricant and Grease Major Facilities: Lubricant Mix Facility, Storage Facility, Lubricant Filing Facility, Marine Mooring Production Capacity: Lubricant 9,000 BPSD, grease 8,000 MTA Headquarter (Seoul) Completion: May 1967 South Korea Global Network & Production Site GS Caltex London Branch GS Caltex (Qingdao) Energy Co., Ltd. GS Caltex Beijing Representative Office GS Caltex (Jinan) Energy Co., Ltd. GS Caltex Singapore Pte, Ltd. GS Caltex (Yantai) Energy Co., Ltd. GS Caltex India Private Ltd. GS Caltex (Langfang) Plactics Co., Ltd. GS Caltex (Qingdao) Petroleum Co., Ltd. GS Caltex (Suzhou) Plastics Co., Ltd. Qingdao Lidong Chemical Co., Ltd. GS Caltex Czech, s.r.o. GS Caltex Abu Dhabi Branch GS Caltex Corporation Japan Office GS Caltex Russia Representative Office GS Caltex (Suzhou) Trading Co., Ltd. Global Network GS Caltex – Global Footprint / 38 - Overseas Marketing
14 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) Outside of Korea, - 14 / 38 - Overseas Marketing
15 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) How are we doing? As in end of 2014, GS Caltex holds the No.1 spot in the South Korean lubricants market!! 42.3% of market share in the Hydraulic Oil market 27.8% of market share in the Engine Oil market -No.1 market share holder in total lubricants products market with 21.8% * Market share obtained based on South Korea Lubricants market demand and sales of GS Caltex Kixx Lubricants - 15 / 38 - Overseas Marketing
16 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) 2. On-line viral marketing : Weibo 3. TV advertisement China 1. GS Caltex China - 16 / 38 - Overseas Marketing
17 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) China 5. Kixx lubricant products in China (OEM) 4. Magazine advertisement - 17 / 38 - Overseas Marketing
18 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) Russia 1. Products expo - 18 / 38 - Overseas Marketing 2. Products advertisement 3.TV advertisement
19 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) 2. IAAE(International Auto Aftermarket EXPO) 3.Kixx lubricants shop in Osaka - 19 / 38 - Overseas Marketing Japan 1.
20 Crenovative Lubricants Leader in Great Spirits GS Caltex – Global Footprint (Lubricants Department) Myanmar Vietnam - 20 / 38 - Overseas Marketing
21 Crenovative Lubricants Leader in Great Spirits GS Caltex - Base oil, Kixx LUBO GS Caltex base oils can give the optimal solution for top quality lubricants. Kixx : GS Caltex Family Brand Name LUBO : Lube Base Oil GS Caltex Base oil Multiple Group II/III Production - Group II : 2cSt/150N/220N/600N -Group III : 4cSt/6cSt/8cSt Production Capacity -Total : 26,000 BPCD -Group II/Group III Flexible Start Up : Since / 38 - Overseas Marketing
22 Crenovative Lubricants Leader in Great Spirits Very High Viscosity Index High Quality Base Oil Color : Clean Sulfur,wt% : 0.0 Aromatics, wt% : 0.0 GS Caltex- Base oils Special Features - 22 / 38 - Overseas Marketing
23 Crenovative Lubricants Leader in Great Spirits Ulsan Blending Plant of Marine oil Yeosu Plant of KixxLUB O (Base Oil) Seoul Incheon 1.Grease Plant Global Logistics Center 2.Lube Oil Blending Plant From Jan GS Caltex- Lubricants Manufacturing Locations - 23 / 38 - Overseas Marketing
24 Crenovative Lubricants Leader in Great Spirits GS Caltex – LOBP History Global Logistic s Center 1 st LOBP Operation KS Certi. Grease Plant Completion (3,000t/y) 2 nd LOBP Completion (2,600DM/y ) Grease Plant Expanded (6,000t/y) ERP(SAP ) ISO QS 2000 ISO 9001 VDF Factory TS LG GS Kixx Lauchin g LOB P Unification B/O Plant Operation (23,000B/D ) Gease Plant Expanded (8,000t/y) - 24 / 38 - Overseas Marketing
25 Crenovative Lubricants Leader in Great Spirits Filling Center Blending Center Warehouse B/O Tank Product Tank Additive Tank Overview Lubricant : 9,000 bbl/day Grease : 8,000 t/yr Production Capacity Package Products: 54,000Drums Storagy Capacity Total Area 66,314 No. of Bulk Products : 273 No. of Package Products : 730 No. of Products GS Caltex Staff : 29 people Subcontractor : 87 people Manpower DescriptionQtyCapacity Base oil Tank10137,000 BBL Additive Tank1312,000 BBL Product Tank4323,300 BBL Open Storage Yard Office VDF Open Storage Yard GS Caltex- LOBP Overview - 25 / 38 - Overseas Marketing
26 Crenovative Lubricants Leader in Great Spirits Providing High Quality Products through strict Quality Control ISO 9001 TS 16949ISO GS Caltex Lubricants - Quality Quality control ability - ISO 9001/QS 9000/ISO TS / 38 - Overseas Marketing
27 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - User Who uses GS Caltex Kixx lubricants? Factory fill + after market genuine oil - 27 / 38 - Overseas Marketing
28 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - User Who uses GS Caltex Kixx lubricants? - 28 / 38 - Overseas Marketing
29 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - User Who uses GS Caltex Kixx lubricants? - 29 / 38 - Overseas Marketing
30 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - User Who uses GS Caltex Kixx lubricants? - 30 / 38 - Overseas Marketing
31 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - User Who uses GS Caltex Kixx lubricants? And ……… - 31 / 38 - Overseas Marketing
32 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - Recognition How good is our products? - 32 / 38 - Overseas Marketing
33 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants - Recognition How good is our products? - 33 / 38 - Overseas Marketing
34 Crenovative Lubricants Leader in Great Spirits Delivering Customer Satisfaction with Various Quality Products Automotive Lubricant Fully Synthetic Engine Oil (Poly Alpha Olefin) Gasoline & Diesel Engine Oil ( API SN, CI-4 ) LPG & CNG Engine Oil Automotive Gear Oil ( GL-5, GL-4 ) Auto-Transmission Oil Power Steering Oil Industrial & Marine Lubricant Hydraulic Industrial Gear Turbine Compressor Bearing Oil Grease Cutting Oil Heat Treating Process Oil Marine Engine Oil Marine Cylinder Oil Coolant & Grease Brake Fluid GS Caltex Lubricants – Product line - 34 / 38 - Overseas Marketing
35 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants – Product line - 35 / 38 - Overseas Marketing
36 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants – Product line - 36 / 38 - Overseas Marketing
37 Crenovative Lubricants Leader in Great Spirits GS Caltex Lubricants – Product line - 37 / 38 - Overseas Marketing
38 Crenovative Lubricants Leader in Great Spirits Thanks - 38 / 38 - Overseas Marketing
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