Copyright 2004 – Biz/ed Travel & Tourism Industry Structures BTEC National Travel & Tourism. - презентация

1 Copyright 2004 – Biz/ed Travel & Tourism Industry Structures BTEC National Travel & Tourism

2 Copyright 2004 – Biz/ed The Travel & Tourism Industry Travel and tourism is one of the worlds largest industries It is also one of the most fragmented The two aspects of the industry can be viewed separately, as many of the players are involved in both Lets look at each part of the industry on its own

3 Copyright 2004 – Biz/ed Travel Industry

4 Copyright 2004 – Biz/ed Distributors

5 Copyright 2004 – Biz/ed Distributors The people, groups or firms that deliver the products and services of travel to consumers. These include: travel agents (business and leisure) travel operators selling direct to the consumer firms selling on the Internet call centres handling customer service

6 Copyright 2004 – Biz/ed Regulatory Bodies

7 Copyright 2004 – Biz/ed Regulatory Bodies Organisations set up to oversee the industry, either: Trade associations such as ABTA (Association of British Travel Agents) or Statutory bodies such as the CAA (Civil Aviation Authority)

8 Copyright 2004 – Biz/ed Public Sector Organisations

9 Copyright 2004 – Biz/ed Public Sector Organisations Government departments with responsibility for the industry: Department for Transport (DfT) Department for Culture, Media & Sport (DCMS) Foreign and Commonwealth Office (FCO)

10 Copyright 2004 – Biz/ed Transport

11 Copyright 2004 – Biz/ed Transport Delivery of travel products and services by: Road Air Sea Rail

12 Copyright 2004 – Biz/ed Other Industry Players

13 Copyright 2004 – Biz/ed Other Industry Players Insurance firms and car hire companies: Insurers provide cover for goods, services and people Car hire providers meeting onward travel needs of business and leisure customers

14 Copyright 2004 – Biz/ed Tourism Industry

15 Copyright 2004 – Biz/ed Accommodation, Tour Operators & Distributors Providing the nuts and bolts of the industry: Hotels, villas, apartments, B&B, camping parks Packages of travel tours to popular locations Selling the travel product/service to individual and business consumers

16 Copyright 2004 – Biz/ed Tour Operators Four dominant firms TUI (Thomson) First Choice MyTravel Thomas Cook All vertically integrated, operating at more than one level in market

17 Copyright 2004 – Biz/ed Tour Distributors Usually includes business and leisure travel agents: Some large and well-known Some small and independent Others in niche parts of market Can you think of examples of each?

18 Copyright 2004 – Biz/ed Tourism Agencies Tourist boards and offices: Promoting Britain to overseas customers (Visit Britain) Promoting regions of the UK to overseas and domestic customers (Visit Northumbria) Providing information to customers (Tourist Information Centres)

19 Copyright 2004 – Biz/ed Conference/Exhibition Organisers The importance of location Value and service at venues The role of sponsorship Customer care

20 Copyright 2004 – Biz/ed Regulatory Bodies Consortium of Independent Tour Operators Federation of Tour Operators People1st (Skills Council for Tourism, Hospitality and Leisure) Regional Development Agencies (RDAs)

21 Copyright 2004 – Biz/ed Public Sector Organisations DCMS Visit Britain Regional Development Agencies FCO English Heritage

22 Copyright 2004 – Biz/ed Other Industry Players The Tourism Alliance represents industry views to the government Other firms in industry, such as insurance companies and car hire firms