Finance balance sheet 24-Sep-0525-Sep-0427-Sep-03 Total Current Assets10,300,000 7,055,000 5,887,000 Total Assets11,551,000 8,050,000 6,815,000 Total Current Liabilities3,484,000 2,680,000 2,357,000 Total Liabilities4,085,000 2,974,000 2,592,000

Finance cash flow statement 24-Sep-0525-Sep-0427-Sep-03 Net Income1,335, ,000 69,000 Total Cash Flow From Operating Activities 2,535, , ,000 Total Cash Flows From Investing Activities (2,556,000)(1,488,000)828,000 Total Cash Flows From Financing Activities 543, ,000 27,000 Change In Cash and Cash Equivalents $522,000 ($427,000)$1,144,000

Finance income statement 24-Sep-0525-Sep-0427-Sep-03 Total Revenue13,931,0008,279,0006,207,000 Cost of Revenue9,888,0006,020,0004,499,000 Gross Profit4,043,0002,259,0001,708,000 Operating Income or Loss1,650,000326,000(1,000) Net Income1,335,000276,00069,000

Finance

Sales Net sales – unit weight

Sales unit sold – iPods vs PC/Laptops $ In thousands

Sales Net sales – product summary $ In million

Sales Net sales – unit weight

Marketing Global PC market in Q2 2006

Marketing Growth of PC market in Q2 2006

Marketing Global PC market growth

Innovation Common characteristics of devices needed by customers: Integration Mobility Universality Industrial design

Innovation Tendencies of developing computer devices: * iPhone * iBox Portable devices notebook communicator PDA etc. Intellectual home systems game station audio/video/stereo system control system of household appliances electricity control system etc. What product should Apple deliver?

Innovation Conclusion Caracteristics of the Apple Projects: Universal interface Stylish design And the product which can satisfy consumers needs such as iPhones and Entartaiment Station

thank you for your attention berchenko yuri bondar ksenia kulikova olga yakovleva yana